Fit Pro Marketing
Online Essentials Package

    You didn’t start out as a Fitness Professional because you wanted to do marketing, bookkeeping, and manage staff. No. You started your career as a Fit Pro because you want to help people. This is a noble calling and we want to help you by taking the business building and marketing off your plate. This is why we created the Fit Pro Online Essentials Package. This package was designed with you in mind. To provide a firm foundation in which your business and passions could grow.

    The ultimate success of
    your business

    We’ve spent over 20 years in both the fitness and marketing industries. Over that time, we’ve helped thousands of health and fitness professionals grow their businesses. We recognized the need for an essentials package to not only provide the basics but give you an opportunity to expand upon those services and grow your business while you are sleeping or working with your clients. No gimmics or tricks – just solid marketing tactics and strategies that have been used for hundreds of years that we now leverage by using the Internet.

    Here’s what you get
    Customized Business Website

    Technical Optimization and Search Engine Optimization

    Allow your business to be found. First impressions are important, but people need to find you first before they can get that first impression. Our team will go through and complete a technical audit including page speed loading improvements, improved user experience on mobile devices, website responsiveness, as well as search engine optimization.

    Google AdWords

    70% of people get their first impression of a business through a Google search. Google Ad Words allows you to be at the top of search and first to mind when your audience is warm and looking to solve a problem. We all use Google. Now is your chance to optimize that experience for your marketing.
    MindBody Integration
    Google Local Setup and Optimization

    Google Local Setup and Optimization

    When you search for a service online, where do you go? If you’re like most people, you go straight to Google for the answer. If it’s related to a local business, such as yours, then the local businesses show up just after the paid ads in the maps section of the search results. This is where most people find fitness businesses and where you need to be. Our team will not only claim your listing if it doesn’t exist, but we’ll also make sure it’s properly setup and optimized to ensure you the best results. This alone can be a game changer for your business.

    Instagram Setup and Optimization

    Instagram usage has grown dramatically in the past few years. We see more and more small businesses harness the power of this social platform. Make no mistake, when you’re running a business, Instagram isn’t just about adding pretty pictures. You want this platform to work for you, and we’ll make sure your businesses Instagram page is setup properly and optimized to give you the most exposure to your ideal client base.
    Instagram Setup and Optimization
    Facebook Setup and Optimization

    Facebook Setup and Optimization

    You may or may not already have a Facebook page for your business, but is it optimized? Did you know that Facebook has entered the local search business? A quick search for “pizza in [put your area]” on Facebook will show you local pizza places that have invested in trying to get your business. Don’t be mistaken; there are people doing this right now looking for your services as well, and you need to make sure your business profile is properly setup and optimized. Don’t worry; we’ll do all the heavy lifting on this one and help you get up and running quickly.

    YouTube Channel Setup and Optimization

    Did you know that YouTube is the second biggest search engine in the World? YouTube processes more than 3 billion searches a month. It’s bigger than Bing, Yahoo!, Ask and AOL combined! There’s also no better way to showcase what you do and how you do it other than video and if you’re creating a video, you should be broadcasting on your own channel. We’ll setup your channel with your custom branding and optimize this social media channel to help you get in front of your customers locally and around the World.
    YouTube Channel Setup and Optimization
    Twitter Setup and Optimization

    Twitter Setup and Optimization

    You may tweet or you may not. Either way, your clients might want to hear from you, and it’s another channel that will allow you exposure and a platform from which you can tell your story. As with the other social media channels, we’ll setup your Twitter page for your business and optimize it for both search and Twitter users.

    Pinterest Setup and Optimization

    The half-life of a pin on Pinterest is 1,680 times longer than a Facebook post and therefore can continue to get you exposure for months after it’s posted. The fitness industry is heavily image intensive, and Pinterest is a great social platform to help you get more exposure. Also, one-third of all Pinterest sign-ups come from men now, so you’re truly reaching a large demographic of users. We’ll get your Pinterest profile setup and optimized.
    Pinterest Setup and Optimization
    Email Setup for Newsletter Signups and Marketing

    Email Setup for Newsletter Signups and Marketing

    You may tweet or you may not. Either way, your clients might want to hear from you, and it’s another channel that will allow you exposure and a platform from which you can tell your story. As with the other social media channels, we’ll setup your Twitter page for your business and optimize it for both search and Twitter users.

    Content Calendar Template and Training Video

    Now that you have a powerful website and optimized social media platforms, you have the same potential as a major media outlet. By having a content calendar, you’ll be able to prepare your marketing ahead of time which will make it easier for you to be first to mind with your potential clients and it will make it easier for you to produce content. A content calendar also frees you up to listen to your audience and iterate accordingly.
    Content Calendar Template

      Bonuses

      Having been in the fitness industry for over 20 years, our founder, Doug Holt, wants you to succeed. This is why we’re offering you these 5 bonuses valued at $1500 for free when you sign up for the Fit Pro Marketing Online Essentials Package.

      You’ll get the following:

      • Social Media Planning Template and Training Video

        A social media strategy will bridge the gap between where you are in the pursuit of your social media goals and where you want to be. Use this template to create a social media strategy that will guide you in your online activities. With this template, you will set guidelines as to what type of content your clients want to see (it’s about them right?), when to post, how to respond to both positive and negative feedback, and more. As the old sang goes, if you fail to plan, then you plan to fail.
      • 6-Month Marketing Plan

        We sell our marketing plans for $20,000. Yup, and that’s cheap. We’re going to give you a sample 6-month marketing plan that will showcase what you’d be doing if you had your own digital marketing team within your business. This plan will highlight the items we feel are most important to you and your business growth over the next 6-months. By executing on this plan, you will set yourself up for success and the ability to run a sales and marketing machine that eventually will run itself – the dream of every entrepreneur!
      • How to Write a Successful Blog Post

        Sure, you know you should be blogging, but what’s the best way to do so? We’ll provide you with a guide that will tell you how to craft an effective blog post and how to place it onto your website.
      • Customer Avatar Worksheet

        Use your customer avatar to drive your content marketing, SEO, paid traffic, brand positioning and copywriting (the Customer Avatar is the Swiss Army Knife of marketing tools). Get crystal clear on the 6 characteristics you’ll need to determine why your customer will buy (and why they won’t) and bring your ideal customer to life so you can tailor your marketing to address their goals, challenges, and objections to the sale.
      • Content Calendar Template and Training Video

        Now that you have a powerful website and optimized social media platforms, you have the same potential as a major media outlet. By having a content calendar, you’ll be able to prepare your marketing ahead of time which will make it easier for you to be first to mind with your potential clients and it will make it easier for you to produce content. A content calendar also frees you up to listen to your audience and iterate accordingly. If you use your calendar to plan out your email marketing alongside your social media posts, you’ll see areas of overlap that might not have been clear otherwise, like a tweet you want to embed in an email, or a campaign that would be great to post straight to Facebook. You can add newsletter signup forms to your Facebook page, or use Twitter’s Lead Generation cards to reach new subscribers there.

      Investment $680 $400 (limited time only)

      Two Tracks To Choose From

      • Track 1: Local Search Engine Optimization
      • Track 2: Google AdWords Package

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