You’re not alone, we agree!
The fitness industry has been slow to enter the digital age. There are some outliers of course, but most have been stuck in isolation trying to get more awareness around what they’re doing the same old way. And it’s not working.
They feel alone, isolated, as if they were on an island.
It doesn’t have to be this way.
In an industry filled with passionate, hardworking, and loving people, there has to be another way.
And there is.
The fitness industry is needed now more than ever. Obesity continues to rise. Children and adults are becoming more sedentary. It’s sad.
Professionals have been tied to a local economy, only trying to help those in their immediate area despite having access to the Internet and thus having access to people all over the world.
A few have broken free and cut loose of the matrix. Those digital nomads and entrepreneurs who have built a global audience… but they are too far and few between.
Our industry needs more people to step up to the plate and share their gifts with the world. Not just on Facebook, but through all media channels. The era of working 12-hour days 6 days a week only to find yourself burnt out, doing “crash diet marketing” that just doesn’t work, and wondering how to get freedom around your business and life is OVER.
That is the old paradigm and it’s dead.
Please, do yourself, and the rest of the world a favor and step up and into a life that not only inspires your clients but also inspires you.
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FPO Crew
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